To help your business grow.
Are you listening to your customers?
Customer focus for today’s economy: adopt the strategies that worked in the 1990s downturn.
Small business or large, what can you do today, cheaper and quicker than in the 1990s, to have a positive effect on your business? » View article
Facts about new business and customer retention
Does your sales and marketing involve a structured follow up process?
Not following up on leads is a common failure of ‘sales and marketing’. Here are some statistics collated in 2008 for a B2B manufacturing and technology sector which should concern any business. » View article
We don’t do marketing! Does that sound familiar?
In literal terms ‘your business’ is marketing. Just because companies don’t
have marketing staff or a marketing department doesn’t mean they don’t
‘DO’ marketing but it definitely does mean they are unlikely to have a clear
marketing strategy or position. » View article
Increase Market Share and reinforce your existing customer base in challenging economic conditions.
Tough Times can be Good Times for Smart Businesses
The media reinforces the tough times that we are all currently experiencing and the business world cautiously looks at market developments. The spill over from the banking and mortgage crisis has weakened consumer confidence and consumer spending - this has had an inevitable effect on both B-to-B and B-to-C business. » View article |
